Posts Tagged self-publishing

Passion and Persistence: Self-Published ESL Authors Tell Their Stories

What motivates ESL teachers to become authors? Why do many of these authors self-publish? What’s their likelihood of success?

Naturally, I’m quite interested in these questions – and hope other English as a Second Language (ESL) teachers will share my interests. The acceptance of this panel discussion by CATESOL for the state conference both surprised and pleased me – especially since I’m the third panelist!

Here is the original 300-word proposal written in third person to make it sound more academic. Elizabeth Weal, the panel organizer and ESL author, wrote the successful proposal. She also chose the catchy title.
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Passion and Persistence: Self-Published ESL Authors Tell Their Stories

In this CATESOL panel discussion, three authors of ESL books will share the pleasures and perils of self-publishing as well as offer tips for those contemplating writing and publishing an ESL text.

Like most sectors of the textbook market, the ESL textbook market is dominated by a few large publishers. But the situation is rapidly changing as increasing numbers of ESL professionals-turned-authors start their own publishing companies, maintaining control over virtually every aspect of the book production process.

In this panel three authors of successful ESL books will recount their experiences publishing ESL texts. What motivated them to put pen to paper? Why did they self-publish as opposed to turning to a traditional publisher? How do these authors define success? What has been their greatest disappointment? What previously unfilled niche does their book fill?

The authors also will touch on some of the key issues self-published authors most address: Concerns about self-publishing and academic respectability, risks and benefits of self-publishing, and steps to follow in the self-publishing process.

Each panelist comes to the table with a different perspective. Diane Asitimbay, author of What’s Up America? wanted to answer the most common and embarrassing questions ESL students asked her; Eric H. Roth, author of Compelling Conversations teaches international graduate students the pleasures and perils of writing and speaking in English at the University of Southern California. Elizabeth Weal, author of Gramática del ingles: Past a paso and English Grammar Step by Step wanted to find a way to explain English grammar to Spanish speakers who knew very little about grammar in English or Spanish.

Ample time will be left at the end of the discussion to take questions from the audience.
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Self-publishing is both a pleasure and a headache, but I’m going to accent the positive. After all, as Churchill noted, “success is going from failure to failure without a loss of enthusiasm.”

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CATESOL Accepts ESL Teacher-Author’s Panel; I Will Give Two CATESOL Presentations

When it rains, it pours. So goes the classic proverb.

This week has been quite rainy and cold in Los Angeles, but I’m feeling warm inside. Why? CATESOL 2010 state conference has accepted a second proposal where I will be one of the presenters. CATESOL, the California Teachers of English to Speakers of Other Languages, state convention will include a panel on ESL teachers who have published their own books.

Elizabeth Weal, an excellent adult ESL teacher and author of English Grammar: Step by Step, organized the small CATESOL panel to share our independent publishing experiences. Elizabeth, who has published four outstanding grammar books for Spanish speakers learning English with little formal education, recognized the need for ESL teachers to learn from each other and find new audiences for effective classroom and tutoring materials.

“There are millions of Spanish-speakers in the US who are eager to learn English,” notes Elizabeth. “And, I’ve found, there are almost as many Americans who are eager to help Spanish-speakers master the English language. I’ve written these books for people who aren’t necessarily teachers but who want to help a Spanish-speaker move forward in their study of English.” Visit http://tenayapress.tenaya.com

Diane Asitimbay, the author of What’s Up, America? , a witty guide to American culture for international students and new immigrants, will also join the panel. Diane, who publishes a monthly newsletter called culture link, has appeared on many television stations to comment on intercultural communication skills. Visit www.culturelinkpress.com to learn more about Diane’s books and cultural projects.

And I’m the third panelist. While I don’t have my presentation completely planned out, I will emphasize the many unexpected pleasures of publishing even a small niche ESL book. For instance, I have become more than virtual friends with fellow English teachers across the globe and learned a tremendous amount about the astonishingly diverse circumstances where English is taught.

So let the rain keep pouring in Los Angeles. This has been quite a week for me as an ESL professional with two CATESOL proposal accepted and a Facebook page under construction. Consider my California teaching soul satisfied!

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Another Five Star Amazon Review!

Allow me to brag for a moment. Another five-star review for Compelling Conversations: Questions and Quotations on Timeless Topics showed up on Amazon. Consider me pleased!

Here’s the entire Amazon review:
5.0 out of 5 stars A wholesome learning resource!, December 4, 2008
By Erika Villafane “Erika” (Miami, Florida USA) – See all my reviews
When compelling conversations got into my hands I couldn’t help but to think: I wish I had this book when I was learning English!

As English as a second language speaker, I can really tell the difference that compelling conversations has with other ESL text books: topics richness that takes learning at a higher level.

Not only you will feel motivated to improve your language skills, but you will have a rich-provoking theme about life to discuss and share with your tutor or classmates. That in turn makes you grow personally and you certainly will remember the discussed matter here when need it to apply into a situation out of the classroom. You will appreciate American culture as well as other’s point of view.

The book is very well structured into four sections totaling 45 chapters. Each one of them is organized into conversations starters followed by vocabulary, proverbs and the indispensable quotations. One that really caught my attention was the Arab proverb “he who has health has hope and he who has hope has everything”

I recommend it to anyone who wants to learn while enjoying the process.

Erika Villafane
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Thank you Erika! What a sweet, persuasive review for English language learners – and their English teachers!

This review makes 14 positive Amazon
reviews – all four and five stars – that various ESL teachers, writers, English language learners, and other fine folks have written. Not bad for a self-published book!

Three other bits of positive news about Compelling Conversations. A private language school in Chile made a large order, another community college in California adopted the conversation book as the course textbook, and Compelling Conversations has been added to an adult education center in Rwanda for advanced English class. Whether due to changes in the TOEFL test that require test-takers to actually speak, a strong word-of-mouth campaign, or just the belief that  classroom conversations should go beneath the surface, sales of Compelling Conversations have gone up. These successes may seem small, but they all make me smile!

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Compelling Conversations Moves Up Amazon Ratings

Amazon lists over 5 million books on its website – and continues to overlook many fine self-published books. Naturally, as a self-publisher, Amazon represents an important outlet for my ESL conversation textbook, Compelling Conversations: Questions and Quotations on Timeless Topics. Besides, numbers add precision and ratings can become addictive.

Today Amazon has Compelling Conversations listed at 6,198! That’s my highest overall rating yet – and far better than my usual top 35,000 rating. The book is also rated #3 in the category “adult and continuing education”. Consider me satisfied and surprised.

For a small self-published author, selling a book around the world – and collecting favorable reviews from customers in Australia, Japan, and Spain is a simple pleasure. Amazon’s customer reviews have certainly helped promote the unusual conversation book aimed at sophisticated adults who want to bring their insights, wit and humor into more and deeper English language conversations. Besides my website, www.CompellingConversations.com that offers free sample chapters, Amazon remains my principal promotional tool. So the Amazon ratings and category rankings provide a way to measure success.

Of course, I remain curious about Compelling Conversations finding more success in adult education ESL programs than the flexible private language programs, university programs, and conversation clubs. Private schools, focusing on student desires and needs, usually provide smaller classes with more speaking opportunities. Further, the academic vocabulary appeals more to university bound or university trained adults. Compelling Conversations usually ranks higher in categories like “English as a Second Language”, “English as a Foreign Language”, “Teaching Methods”, “TOEIC”, and even “Quotes” than “Adult and Continuing Education.”

The popularity of Compelling Conversations also reflects an increasing awareness that adult education students want and need more speaking opportunities. Adult education programs, sometimes narrowly focused on a so-called life skills curriculum and preparing students for fill-in the blank mandated tests, offer few conversation classes. Why? Mostly because of the funding structure which doesn’t encourage specialized language classes. The large class sizes also limit the chances to speak – even in intermediate and advanced classes. Creative, dedicated adult education teachers have to make exceptional efforts to provide students with speaking skills – and many do so. Compelling Conversations helps busy adult education teachers supplement life skills lessons with energetic conversation activities.

Amazon updates their numbers every hour, and no doubt Compelling Conversations

will soon return to its usual ranking. Reaching the top 10,000 on Amazon may not sound like much to people who reduce all experiences to dollar signs. I made more money teaching Thursday than on my exceptionally successful Friday, but it provides a sense of being appreciated. Yet I’m counting this milestone as a personal victory, counting my blessings, and smiling.

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Visit www.CompellingConversations.com .

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